Boutique Hair Studio in Honolulu/Hawaii • Individual salon experience in a relaxing, chic atmosphere • Free convenient parking
Shop with
Recommended Products
Quick Add
Full Size$36.00
Travel Size$20.00
6-in-1 Styler
Virtue Labs 6-in-1 Styler is a sheer styling cream that adds softness, shine, and light hydration while strengthening, polishing and protecting hair from heat damage. This lightweight formula blends seamlessly into hair without a trace, works...
Quick Add
Pro Size$88.00
Full Size$42.00
Travel Size$17.00
Recovery Conditioner
Virtue Labs Recovery Conditioner is a rich, luxurious conditioner that repairs damaged hair. It reconstructs frayed cuticles and brittle ends, infusing hair with softness, shine, and manageability. Formulated with our first-of-its-kind Alpha...
Quick Add
Pro Size$74.00
Full Size$40.00
Travel Size$16.00
Recovery Shampoo
Virtue Labs Recovery Shampoo works to repair damaged hair with each use. It gently dissolves daily build-up while filling in cracks of damage to leave all hair types, moisturized, soft, and supple. Formulated with our first-of-its-kind Alpha...
Quick Add
Pro Size$74.00
Full Size$40.00
Travel Size$16.00
Smooth Shampoo
Virtue Labs Smooth Shampoo is a luxurious lathering shampoo with a soft, smooth finish. Formulated with our first-of-its-kind Alpha Keratin 60ku® protein, this shampoo acts as a powerful in-shower daily smoothing treatment for hair. It re-paves...
Out of Stock
Moisture-Defining Whip
Virtue Moisture-Defining Whip is a weightless, moisture-enhancing mousse that combines our patented Alpha Keratin 60ku® with nourishing oils to help hydrate, condition, and define your style. It is perfect for waves and curls alike, as it...
Quick Add
Full Size$34.00
Restorative Treatment Mask
Virtue® Labs Restorative Treatment Mask deeply hydrates and repairs hair without weighing it down. This lightweight formula works on all hair types, adding shine, moisture, and smoothing hair in under 3 minutes. Infused with our proprietary...
OUR BRAND IS FREE OF SULFATES, PARABENS, PHTHALATES, SYNTHETIC COLORS AND DYES. GLUTEN FREE. CRUELTY FREE. VEGAN.