Change Your Hair Forever

Our products

Change Your Hair Forever

Our products combine pure human Keratin, with the finest frizz fighters, shine boosters, and volume builders on the planet.

Care

Extraordinary shampoos and conditioners that rebuild and restore with each use
Recovery Shampoo
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Travel Size$15.00
Full Size$38.00

Recovery Shampoo

  • Cleans | Replenishes | Nourishes
  • $15.00
  • $38.00
Recovery Conditioner
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Travel Size$15.00
Full Size$40.00

Recovery Conditioner

  • Hydrates | Softens | Soothes
  • $15.00
  • $40.00
Smooth Shampoo
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Travel Size$15.00
Full Size$36.00

Smooth Shampoo

  • Cleans | Softens | Shines
  • $15.00
  • $36.00
Smooth Conditioner
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Travel Size$15.00
Full Size$38.00

Smooth Conditioner

  • Hydrates | Silkens | De-Frizzes
  • $15.00
  • $38.00
Full Shampoo Pre-Order
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Full Size$28.80

Full Shampoo Pre-Order

  • Cleans | Nourishes | Volumizes
  • Special Price $28.80 Regular Price $36.00
Full Conditioner Pre-Order
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Full Size$30.40

Full Conditioner Pre-Order

  • Conditions | Plumps | Revives Shine
  • Special Price $30.40 Regular Price $38.00

Correct

Reverse the damage with transformative treatments that heal, nourish, and repair
Perfect Ending Split End Serum
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Travel Size$20.00
Full Size$40.00

Perfect Ending Split End Serum

  • Rebuilds | Strengthens | Silkens
  • $20.00
  • $40.00
Polish Unfrizz Cream
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Travel Size$20.00
Full Size$40.00

Polish Unfrizz Cream

  • Smooths | Calms | Transforms
  • $20.00
  • $40.00

Create

Multitasking stylers that help lift, hold, protect, and perfect the look you want
One for All 6-in-1 Styler
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Travel Size$18.00
Full Size$36.00

One for All 6-in-1 Styler

  • Shines | Texturizes | Protects
  • $18.00
  • $36.00
Finale Shaping Spray
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Travel Size$18.00
Full Size$36.00

Finale Shaping Spray

  • Perfects | Holds | Blocks Humidity
  • $18.00
  • $36.00
Uplifted Volumizing Whip
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Travel Size$18.00
Full Size$36.00

Uplifted Volumizing Whip

  • Lifts | Expands | Builds Bounce
  • $18.00
  • $36.00

Trial Collections

Curated product bundles to give your hair just what it needs 


The Deep Recovery
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Travel Size$45.00

The Deep Recovery

  • Repairs
  • Restores
  • Protects
  • $45.00 Regular Price $68.00
The Touchable Texture
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Travel Size$45.00

The Touchable Texture

  • Strengthens
  • Softens
  • Defines
  • $45.00 Regular Price $66.00
The Touchable Texture - Virtue Collection
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Travel Size$45.00

The Silk Smooth

  • Smooths
  • Shines
  • Blocks Humidity
  • $45.00 Regular Price $68.00
The Silk Smooth - Virtue Collection
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Travel Size$45.01

The Style Set

  • Texturizes
  • Lifts
  • Shapes
  • $45.01 Regular Price $74.00

Travel Size

The Touchable Texture - Virtue Collection
Quick Add
Travel Size$45.00

The Silk Smooth

  • Smooths
  • Shines
  • Blocks Humidity
  • $45.00 Regular Price $68.00