Recovery Shampoo

Recovery Shampoo

  • Cleans | Replenishes | Nourishes

A shampoo that rebuilds damaged hair with each use. Recovery Shampoo gently dissolves daily buildup while replenishing vital nutrients to leave hair healthy, soft and supple. Color-safe and ideal for dry, damaged or overworked hair.

Alpha Keratin 60ku™ +

Alpha Keratin 60ku™ is a whole, human keratin. Born from regenerative medicine, it is identical to the keratin in your hair, skin, and nails so it heals and repairs unlike anything you've experienced before.

Ingredients +

Full of
Hydrolyzed Quinoa - A complete plant-based protein, it is remarkable for hair, enhancing color, moisture retention, and shine.
Baobab Seed Oil - From the African Tree of Life (known for its ability to store water), this rich, silky oil is an intense emollient for dry, damaged hair.
Grapefruit Extract - Loaded with Vitamin C and antioxidants, this fruit star revitalizes the scalp and returns hair’s vibrance and shine.
Free of
Our brand is free of Parabens, Sulfates, Phthalates, Color & Dyes

See All Ingredients
Fragrance +

A rich, nurturing blend of fresh woods and clean citrus formulated with coconut and yuzu extracts.

How To Use +

Work a quarter-sized amount of shampoo into a lather between palms. Apply to wet hair and massage into scalp, starting at the nape of your neck, and work the lather through ends. Rinse thoroughly. For best results, follow with your favorite Virtue Conditioner.


Complete Your Regimen

Perfect Ending Split End Serum
Quick Add
Full Size$40.00
Travel Size$20.00

Perfect Ending Split End Serum

  • Rebuilds | Strengthens | Silkens
  • $20.00
  • $40.00
Prevents Split End Damage
Recovery Conditioner
Quick Add
Full Size$40.00
Travel Size$15.00

Recovery Conditioner

  • Hydrates | Softens | Renews
  • $15.00
  • $40.00
Repairs Breakage
6-in-1 Styler
Quick Add
Full Size$36.00
Travel Size$18.00

6-in-1 Styler

  • Shines | Texturizes | Protects
  • $18.00
  • $36.00
Lightweight Styling
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