Virtue® Creative Director and celebrity stylist Adir Abergel is in the business of making people feel beautiful. Here, he shares the mission behind Virtue Flourish®, the only award-winning women’s hair growth line that uses a bio-identical protein to thicken, strengthen, and revive hair while you’re growing more.
“One of the main reasons we developed Flourish was to shatter the stigma around women’s hair loss. This is a deeply personal issue that will affect half of all women in their lifetime.”
“We are the only hair care company with a proprietary, 100% bio-identical protein. We knew our Alpha Keratin 60ku Clinical® could change people’s lives when combined with proven growth promoting ingredients. ”
“Flourish formulas are clinically proven to not only support healthy hair growth, but also thicken, strengthen, and repair existing hair. This means you don’t have to wait for gorgeous hair. Flourish can instantly improve hair quality and thickness while growing more.”
Deemed the “Hit Maker of Hollywood Hairdos” by The Wall Street Journal, Adir has 30 years of experience creating, collaborating, and connecting with some of Hollywood’s most influential talents, including Jennifer Garner, Anne Hathaway, Kristen Stewart, Reese Witherspoon and Charlize Theron. He has worked with the industry’s most iconic photographers and is the force behind some of the most memorable moments in celebrity hairstyling.