Virtue®’s Recovery Shampoo and Conditioner renew damaged, dehydrated, and stressed-out strands while our Damage Reverse™ Serum instantly repairs hair and forever protects it from future harm*. Each product contains Alpha Keratin 60ku®, a wonder-working 100% bio-identical protein that restores hair health with each use.
Step 1: Cleanse with Recovery Shampoo: A nourishing cleanser that rebuilds damaged hair by gently dissolving daily build-up while filling in cracks of damage to leave hair stronger and healthier.
Step 2: Condition with Recovery Conditioner: A rich yet lightweight conditioner that mends frayed cuticles and brittle ends, infusing hair with softness, shine, and manageability.
Step 3: Treat with Damage Reverse Serum: A daily, leave-in hair repair treatment that both reverses and fights future damage, reinforces hair’s strength, and reduces breakage.
Instantly repair,
forever protect*.
98% of split ends repaired instantly
Provides cuticle-to-cortex hair repair
Hair is instantly more resistant to breakage
Fights future damage
*In an independent clinical study, with continued use, Damage Reverse™ Serum has shown consistent improvement in strand resilience to guard against future damage.
A rich, nurturing blend of fresh woods and clean citrus formulated with coconut and yuzu extracts.
About our Fragrances
Virtue® products utilize functional fragrances—fragrances that contain essential oils, extracts, and aromatic ingredients that are dual-purpose. Our team works with three global fragrance houses and sees hundreds of samples until they land on the perfect fragrance for each platform.
Apply 2–3 pumps from roots to ends on damp or dry hair. Use as the first step in your hair care routine daily or as needed.
Usage
Daily or as needed
Texture
A cream-to-serum formula that instantly absorbs into hair from cuticle to core, with a lightweight texture that glides onto hair leaving it transformed.
Hair Repair Essentials Kit
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