The store will not work correctly when cookies are disabled.

$10 Off Orders $49+ with code SAVE10, $25 Off Orders $99+ with code SAVE25
Free Shipping on All Orders (U.S. Only, excl. AK, HI and PR)
Subscribe & Save 15% on Full Sizes
Get 15% Off When You Join Our Email List

Find a Salon
Toggle Nav Virtue Labs
  • Shop
    Shop All
    New
    Bestsellers
    Shop By Concern
    Damaged Hair
    Hair Thinning & Loss
    Dryness
    Volume
    Frizz
    Curl Care
    Scalp Care
    Color Care
    Product Type
    Shampoos & Conditioners
    Treatments
    Styling
    Accessories
    Kits & Sets
    Travel
    Collection
    Recovery
    Full
    Smooth
    Curl
    Scalp
    Flourish®
    ColorKick®
    Correct
    Create

    NEW

    Scalp Remedy Shampoo & Conditioner →

    Hair Repair Essentials →

  • Hair Quiz
  • Our Science
  • Blog
  • Professionals
In the Press Find a Salon

NEW

Scalp Remedy Shampoo & Conditioner →

Hair Repair Essentials →

Login Shop all products
Search
Advanced Search
  • View Affiliate Profile
  • Login
  • Bag
Checkout
Your cart exceeds our maximum order allowance. Please contact Customer Care at 844-782-4247 or CustomerCare@VirtueLabs.com to complete this order.
Real Women #withVIRTUE: Lexi Holden
Posted in: Virtue Blog

Real Women #withVIRTUE: Lexi Holden

Connecting with real Virtue users is the best part of our day. DM @virtuelabs to join our Real Women #withVIRTUE series.

Lexi Holden

We joined Lexi of Lex And The City for her hair color appointment with her colorist, Sabrina. Lexi has been a Virtue user for a while now, and wanted to put her favorite Virtue hair care to the color vibrancy test. Sabrina gave Lexi’s naturally warmer hued hair some beautifully bright and naturally inspired highlights.

Here’s Lexi’s hair before her hair color:

Here’s Lexi’s hair right after her appointment:

Here’s Lexi’s hair two months after her appointment:

Lexi told us, "I’ve been using Virtue for months now and I’ve officially noticed an increased level of vibrancy in my color. Went for a touch up recently and my stylist reaffirmed my suspicion that my color looked just as good as it did months ago; we ended up only doing a gloss treatment and the Restorative Hair Mask Treatment!

My Virtue favorites right now are the Smooth Shampoo and Conditioner, Restorative Treatment Mask, Split End Serum, and Moisture Define Whip. My hair has never felt or looked better, and it's so much healthier!"

The fact is that Virtue products will actually enhance the richness of your color while they repair your hair. Plus, all of our products are sulfate free, which saves your strands from being stripped of color. And, that’s just one of the vast benefits of our hair care and styling essentials.

Products Used

Smooth Shampoo
Quick Add
Full Size $42.00

Smooth Shampoo

  • Cleans | Softens | Shines
  • $42.00
Smooth Conditioner
Quick Add
Full Size $44.00

Smooth Conditioner

  • Hydrates | Silkens | De-Frizzes
  • $44.00

2018-08-21 00:00:00 0 viewed
Posted in: Virtue Blog
Get a Quote for

OUR BRAND IS FREE OF SULFATES, PARABENS, PHTHALATES, SYNTHETIC COLORS AND DYES. GLUTEN FREE. CRUELTY FREE. VEGAN.

Orders & Returns Virtue Product FAQ Where to Buy Contact Us
Blog Press Flourish Product FAQ Salon Professionals
English
Social
  • Terms of Service
  • Privacy Policy

© 2022 Virtue Labs LLC. All Rights Reserved.

Customer Support Orders & Returns Product FAQ Where to Buy Contact Us
Invite Friends In the News Salon Professionals Virtue Flourish
English
Social
  • Terms of Service
  • Privacy Policy

Virtue Labs LLC. All Rights Reserved.

<div data-content-type="row" data-appearance="full-bleed" data-enable-parallax="0" data-parallax-speed="0.5" data-background-images="{}" data-video-fallback-src="" data-element="main" style="justify-content: flex-start; display: flex; flex-direction: column; background-position: left top; background-size: cover; background-repeat: no-repeat; background-attachment: scroll; border-style: none; border-width: 1px; border-radius: 0px; margin: 0px; padding: 0px;"><div data-content-type="html" data-appearance="default" data-element="main" style="border-style: none; border-width: 1px; border-radius: 0px; display: none; margin: 0px; padding: 0px;">
Toggle Nav Virtue Labs
Support Orders & Returns Contact Us
Subscription Invite Friends
In the News Brand Ambassadors
Privacy Policy Terms of Use

© 2016 Virtue Labs. All Rights Reserved.

Instagram
Facebook
Twitter
Pinterest
YouTube
</div><div data-content-type="text" data-appearance="default" data-element="main" style="border-style: none; border-width: 1px; border-radius: 0px; margin: 0px; padding: 0px;"><p>
Customer Support Orders &amp; Returns Product FAQ Where to Buy Contact Us
Invite Friends In the News Salon Professionals Virtue Flourish
English
SOCIAL
  • Terms of Service
  • Privacy Policy

© 2021 Virtue Labs LLC. All Rights Reserved.

</p></div></div>

Signing in lets you easily and effectively manage your subscription.

Forgot Your Password?

Don’t have an account?

Create an Account

Signing in lets you easily and effectively manage your subscription.

Password Strength: No Password

Already have an account?

Sign In