Smooth Shampoo & Conditioner Duo
Smooth Shampoo & Conditioner Duo
Soothe and silken coarse strands with this frizz-diffusing, humidity-blocking duo that seals in moisture and shine. Formulated with our first-of-its-kind Alpha Keratin 60ku® protein, these products act as powerful in-shower daily smoothing treatments for hair. They re-pave rough cuticles and reduce friction between each strand, tackling frizz at the source for haircare goes light years beyond basic cleansing.
Included in the duo: Smooth Shampoo (8 oz), Smooth Conditioner (6.7 oz)
Promises Kept.
Results delivered.
Hair Healed.
97%of women said their hair looked smoother
97%said hair looked healthier
80%felt their hair looked smoother and more hydrated
Consumer Perception Study of 51 women who used Smooth Shampoo and Conditioner
and Un-Frizz Cream for 1 week
Our PROOFis in our
SCIENCE.
Alpha Keratin 60ku® is a whole keratin protein derived from human hair, the first of its kind ever used in hair care. Born from regenerative medicine, it is identical to the keratin in our hair, skin, and nails, so it has the power to bind directly to damaged areas and repair unlike anything else.
Biotech-born protein
MEETS powerful, plant-
based nutrients
In addition to claiming a patented, hair-transforming protein and proven-to-work ingredients, all Virtue® products are:
Pink PomeloA nutrient-rich citrus fruit full of vitamin A, C, B1, and zinc to give hair a shot of vitality.
PhospholipidsDerived from natural soybeans to help fight frizz and protect against humidity.
Gotu KolaA multitasking Indian herb that promotes strength, smoothness, and luster.
A restorative blend of herbs, fruit, and citrus incorporating soothing lavender and fresh mint essential oils.
About our Fragrances
Virtue® products utilize functional fragrances—fragrances that contain essential oils, extracts, and aromatic ingredients that are dual-purpose. Our team works with three global fragrance houses and sees hundreds of samples until they land on the perfect fragrance for each platform.
Work a quarter-size amount of shampoo into a lather between palms. Apply to wet hair, massage into a rich lather, and rinse. Follow with Smooth Conditioner, rinse thoroughly.
Usage
Daily or as needed
Texture
A luxurious lathering shampoo with a soft and smooth finish.
