Located in the heart of Downtown Charleston, SC - Our Talented Staff Specializes in Hair + Makeup + Everything Beautiful!
Beauty should feel effortless, never complicated.
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Recommended Products
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Full Conditioner
Conditions, adds volume, and boosts body
Virtue Labs Full Conditioner thickens hair without weighing it down. It deeply moisturizes the hair, creating lasting volume, body, and luster. Infused with our first-of-its-kind Alpha Keratin 60ku® protein, Full Conditioner was specifically...
$18.00 - $90.00
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Full Shampoo
Cleanses, lifts roots, and adds volume
Virtue Labs Full Shampoo adds volume while it cleanses. It dissolves excess oil, lifts the roots, and plumps each strand for weightless, long-lasting body. Infused with our first-of-its-kind Alpha Keratin 60ku® protein, Full Shampoo is specifically...
$18.00 - $78.00
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6-in-1 Styler
Softens, adds shine for blowouts + air-dry
Virtue Labs 6-in-1 Styler is a sheer styling cream that adds softness, shine, and light hydration while strengthening, polishing and protecting hair from heat damage. This lightweight formula blends seamlessly into hair without a trace, works for...
$20.00 - $38.00
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Texturizing Spray
Builds texture and volume
Virtue Labs Texturizing Spray is a lightweight texturizing mist and styling spray that instantly adds definition, texture to your hair. Formulated with our revolutionary Alpha Keratin 60ku® protein, this lightweight texturizing spray delivers a...
$42.00
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Healing Oil
Repairs, strengthens, adds shine
Virtue® Healing Oil is a first-of-its-kind blend of pure, hydrating oils and our powerful, reparative Alpha Keratin 60ku® protein in one bottle. Created with all hair types in mind, it’s the ultimate multi-tasker, delivering the shine, softness,...
$28.00 - $46.00
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Hair Rejuvenation Treatment (Drug Free)
A 100% drug-free, botanical-based regimen that fuels fatigued follicles, nourishes the scalp and thickens each hair. Our three-step system includes the Shampoo for Thinning Hair, Conditioner for Thinning Hair and our drug-free Density Booster.
This...
$67.00 - $128.00
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