Gina is a Curl Specialist in Northern California who works with all different curl patterns. Through her online consumer education, Gina has given her clients and online community members the confidence to style their own hair with ease.
Healthy hair is the foundation for beautiful curls
Shop with The Cultivated Curl
Recommended Products
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Refresh Dry Shampoo
Refreshes roots and absorbs oil
Virtue® Labs Dry Shampoo is a lightweight, invisible dry shampoo that removes build-up, oil, and odor while reviving your style with each use. This invisible, super-light formula truly cleanses the hair while it enhances scalp health. Created...
$38.00
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25% OFF
Curl-Defining Whip
Defines curls, adds hold, and controls frizz
Virtue® Curl-Defining Whip is a hydrating cream that delivers touchable hold, fights frizz, and amplifies curl formation. It provides lightweight definition for bouncy curls and waves without the crunchy, sticky after-feel. Our proprietary Alpha...
$42.00
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25% OFF
Curl Shampoo
Gently cleanses curls, smooths, and defines
Virtue® Curl Shampoo is a rich, non-drying formula that gently cleanses while removing excess oils and build-up to maintain the natural curl pattern. It protects against humidity, heat, and environmental damage while mending and prepping hair for...
$44.00
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25% OFF
Curl Conditioner
Detangles curls, hydrates, and fights frizz
Virtue® Curl Conditioner weightlessly detangles, de-frizzes, nourishes, and hydrates without weighing down curls. It repairs cuticle damage, rejuvenates elasticity, and protects against humidity, heat, and environmental damage for soft, silky, and...
$18.00 - $44.00
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Flourish Density Booster
Supports thicker, healthier hair growth
Meet the only drug-free spray clinically proven to support healthy hair growth. This product is a botanical-based nutrient infusion for the scalp, fueling fatigued follicles and nurtures new, fragile hairs so they thicken and thrive. Combining...
$30.00 - $52.00
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Women's 5% Minoxidil Foam
Reactivates follicles for hair regrowth
Used by millions, Minoxidil is the only FDA-approved, single-ingredient drug to help regrow hair in women. It works while you sleep, to reactivate the hair follicles and stimulate regrowth.
Minoxidil and the larger Hair Regrowth Treatment regimen...
$32.00 - $58.00
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