I have been an artist all of my life, even have a degree in painting. Beauty Operator (as my Grandma referred to me) for over 15 years, I always approach hair as fiber art. It was at the Behind The Chair show in 2017 that I discovered Virtue's magic. I started using it, loving it, and sharing it with my clients everyday since. Sure I work on celebrities, I'm in Los Angeles, but I would never call myself a 'celebrity stylist'. Every person in my chair is met with the same love and creativity.
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Recommended Products
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Full Conditioner
Conditions, adds volume, and boosts body
Virtue Labs Full Conditioner thickens hair without weighing it down. It deeply moisturizes the hair, creating lasting volume, body, and luster. Infused with our first-of-its-kind Alpha Keratin 60ku® protein, Full Conditioner was specifically...
$18.00 - $90.00
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Full Shampoo
Cleanses, lifts roots, and adds volume
Virtue Labs Full Shampoo adds volume while it cleanses. It dissolves excess oil, lifts the roots, and plumps each strand for weightless, long-lasting body. Infused with our first-of-its-kind Alpha Keratin 60ku® protein, Full Shampoo is specifically...
$18.00 - $78.00
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6-in-1 Styler
Softens, adds shine for blowouts + air-dry
Virtue Labs 6-in-1 Styler is a sheer styling cream that adds softness, shine, and light hydration while strengthening, polishing and protecting hair from heat damage. This lightweight formula blends seamlessly into hair without a trace, works for...
$20.00 - $38.00
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Restorative Treatment Mask
Deeply conditions and restores hair
Virtue® Labs Restorative Treatment Mask is a deep conditioning hair repair mask designed to revive damaged hair without heaviness. This lightweight formula works on all hair types, adding shine, moisture, and smoothing hair in under 3 minutes....
$16.00 - $72.00
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Refresh Dry Shampoo
Refreshes roots and absorbs oil
Virtue® Labs Dry Shampoo is a lightweight, invisible dry shampoo that removes build-up, oil, and odor while reviving your style with each use. This invisible, super-light formula truly cleanses the hair while it enhances scalp health. Created...
$38.00
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