Restorative Treatment Mask
Promises Kept.
Results Delivered.
Hair Healed.
97%felt hair was softer after just one use.*
95%felt hair was more moisturized after just one use.*
96%said hair felt healthier after 7 uses**
*Consumer Perception Study of 55 women who used a control shampoo and conditioner and Restorative Treatment Mask for 2 weeks.
**Consumer Perception Study of 50 women who used Restorative Treatment Mask for one month.
Biotech-born protein
MEETS powerful, plant-
based nutrients
In addition to claiming a patented, hair-transforming protein and proven-to-work ingredients, all Virtue® products are:
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Cystoseira Compressa Extract (Brown Algae)This marine active is known to provide intensive repair and helps provide heat protection.
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Amaranthus Caudatus Seed ExtractThis plant-based protein can be remarkable for hair, enhancing color, moisture retention, and shine. Rich in flavonoids and polyphenols, this protein is known to provide antioxidant properties.
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Baobab Seed OilFrom the African Tree of Life (known for its ability to store water), this rich, silky oil can act as an intense emollient for dry, damaged hair.
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Cynara Scolymus (Artichoke) Leaf ExtractThis natural extract is known to preserve cuticle cohesion and helps protect hair from environmental aggressors.
Full ingredient list
A rich, nurturing blend of creamy coconut and tropical yuzu extracts wrapped in warm woods.
About our Fragrances
Virtue® products utilize functional fragrances—fragrances that contain essential oils, extracts, and aromatic ingredients that are dual-purpose. Our team works with three global fragrance houses and sees hundreds of samples until they land on the perfect fragrance for each platform.
After washing hair, remove excess water and apply a generous amount, distributing evenly through hair. Leave on for 2–3 minutes. Rinse well.
Usage
Weekly or as needed in place of conditioner
Texture
A rich and creamy, yet weightless, luxurious mask. Glides on hair, silky to the touch.