Protect & Shine Kit
11x easier to comb*
450°F / 232°C heat protection
6x softer hair* after 1 use
2.5x less breakage*
Significantly improves strength** & elasticity
Improves hair integrity with 1 use*
*Based on independent, third-party instrumental data clinical study of 50 participants who used the product once daily for 28 days
**After 5 uses
Healing Oil
141% more shine*
98% saw hair was polished, nourished, silkier, and healthier after 8 hours**
100% felt this product did not leave hair greasy or weighed down after 1 week of use**
100% immediately saw more shine**
*Independent, third-party bioinstrumentation clinical study.
**Consumer perception study conducted on 50 panelists after 8 hours, 3 days, and 1 week of product usage at an independent third-party lab
11x easier to comb*
450°F / 232°C heat protection
6x softer hair* after 1 use
2.5x less breakage*
Significantly improves strength** & elasticity
Improves hair integrity with 1 use*
*Based on independent, third-party instrumental data clinical study of 50 participants who used the product once daily for 28 days
**After 5 uses
Healing Oil
141% more shine*
98% saw hair was polished, nourished, silkier, and healthier after 8 hours**
100% felt this product did not leave hair greasy or weighed down after 1 week of use**
100% immediately saw more shine**
*Independent, third-party bioinstrumentation clinical study.
**Consumer perception study conducted on 50 panelists after 8 hours, 3 days, and 1 week of product usage at an independent third-party lab
Prep, style, and finish with this set of healthy hair essentials.
Strength & Shield Leave-In Conditioner detangles and delivers triple protection against heat (up to 450°F / 232°C), UV, and pollution.
A first-of-its-kind, shake-to-activate formula, Healing Oil smooths and finishes with lightweight hydration and high shine. Includes a compact mini brush for easy detangling.
Powered by Alpha Keratin 60ku®, our patented, 100% bio-identical protein, this routine helps repair, strengthen, and protect for healthier-looking hair.
For all hair types seeking stronger, shinier, healthier-looking hair with added protection against daily damage.
Strength & Shield Leave-In Conditioner: Spray throughout clean, damp hair, concentrating on the mid-shaft and ends. Do not rinse. Comb through hair to distribute evenly, style as usual.
Healing Oil: Shake well before each use to mix key ingredients and activate the formula. Shake a few drops into hands and work throughout damp and/or dry hair. Style as desired.
Strength & Shield Leave-In Conditioner
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Specialty Moringa Seed and Chia Seed Extracts: Help strengthen hair, support bond integrity, and reduce breakage.
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Pro-Vitamin B5 & Amino Acid Blend: Help support hair’s structure for optimal strength and elasticity.
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Shea Butter, Olive-Derived & Castor Oil Esters: Help deliver hydration, shine, and touchable softness without weighing hair down.
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Alpha Keratin 60ku®: Virtue’s patented, 100% bio-identical protein helps repair damage and fortify hair from within.
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Complex of Amino Acids, Vitamins & Plant Polysaccharides: Developed to proactively help protect hair from chemical and heat damage.
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Synergistic Complex of Plant-Derived Ingredients: Helps defend hair against environmental pollutants and daily stressors.
Healing Oil
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Tocopherol: This natural form of vitamin E, a strong antioxidant, helps neutralize free radicals created from exposure to UV light or pollution.
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Tahitian Gardenia Flower Extract: Native to Western Polynesia, this botanical extract is a sacred and age-old remedy used to strengthen weak and damaged hair.
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Kalahari Melon Seed Oil: Native to the Kalahari Desert in Southern Africa, the Kalahari Melon is rich in antioxidant and hydrating properties. It helps protect hair from environmental aggressors while nurturing dry, brittle, and damaged strands and shielding against moisture loss.
A rich, nurturing blend of creamy coconut and tropical yuzu extracts wrapped in warm woods.
Cyclopentasiloxane, Dimethiconol, Parfum (Fragrance), Keratin, Sclerocarya Birrea Seed Oil, Citrullus Lanatus (Watermelon) Seed Oil, Cocos Nucifera (Coconut) Oil, Gardenia Tahitensis Flower Extract, Tocopherol, Polyglyceryl-4 Isostearate, Hexyl Laurate, Cetyl PEG/PPG-10/1 Dimethicone, Silicone Quaternium-3, Trideceth-12, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Benzyl Benzoate, Coumarin, Geraniol, Hexyl Cinnamal, Linalool, Benzyl Salicylate, Benzaldehyde, Citrus Aurantium Peel Oil, Hexamethylindanopyran, Linalyl Acetate, Vanillin, Limonene.
Strength & Shield Leave-In Conditioner
Aqua (Water, Eau), Cetearyl Alcohol, Propanediol, Polyglyceryl-4 Caprate, Polyglyceryl-6 Caprylate, Behentrimonium Chloride, Stearamidopropyl Dimethylamine, Keratin, Salvia Hispanica Seed Extract, Brassica Campestris/Aleurites Fordi Oil Copolymer, Panthenol, Shea Butter Ethyl Esters, Castor Oil Propanediol Esters, Saccharomyces Cerevisiae Extract, Quaternium-95, Adansonia Digitata Seed Extract, Hydrolyzed Moringa Oleifera Seed Extract, Simmondsia Chinensis (Jojoba) Seed Oil, Hydrogenated Olive Oil Unsaponifiables, Arginine, Itaconic Acid, Hydrogenated Ethylhexyl Olivate, Linum Usitatissimum (Linseed) Seed Extract, Hydrolyzed Rice Protein, Amaranthus Caudatus Seed Extract, Caprylic Acid, Oryza Sativa (Rice) Seed Protein, Ricinus Communis (Castor) Seed Oil, Tocopherol, Oryza Sativa (Rice) Extract, Glycine, Alanine, Serine, Valine, Isoleucine, Proline, Threonine, Caesalpinia Spinosa Fruit Extract Rosmarinus Officinalis (Rosemary) Leaf Extract, Coco-Caprylate/Caprate, Polyglyceryl-10 Laurate, Leuconostoc/Radish Root Ferment Filtrate, Trehalose, Aspartic Acid, Camellia Sinensis Leaf Extract, PCA, Histidine, Phenylalanine, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Helianthus Annuus (Sunflower) Sprout Extract, Xylitol, Maltodextrin, Galactoarabinan, Glycerin, Parfum (Fragrance), Caprylyl Glycol, Cetrimonium Chloride, C15-19 Alkane, Heptyl Undecylenate, C9-12 Alkane, Sodium PCA, C13-15 Alkane, Phytic Acid, Sodium Dilauramidoglutamide Lysine, Calcium Gluconate, Gluconolactone, Ethylhexylglycerin, Phenoxyethanol, Benzyl Alcohol, Citric Acid, Chlorphenesin, Tetrasodium Glutamate Diacetate, Sodium Lactate, Sodium Phosphate, Sodium Benzoate, Potassium Hydroxide, Benzyl Salicylate, Hexamethylindanopyran, Citrus Aurantium Peel Oil, Coumarin, Limonene, Hexyl Cinnamal, Geraniol, Benzaldehyde, Linalool, Linalyl Acetate, Vanillin.