The store will not work correctly when cookies are disabled.

Free Shipping on All Orders (U.S. Only, excl. AK, HI and PR)
Subscribe & Save 15% on Full Sizes
Buy a Full Size, Get Its Matching Travel Size Free (Ends 4/19)
Get 20% Off When You Join Our Email List

Find a Salon
Toggle Nav Virtue Labs
  • Shop
    Shop All
    New
    Bestsellers
    Shop By Concern
    Damaged Hair
    Hair Thinning & Loss
    Dryness
    Volume
    Frizz
    Curl Care
    Scalp Care
    Color Care
    Product Type
    Shampoos & Conditioners
    Treatments
    Styling
    Accessories
    Kits & Sets
    Travel
    Collection
    Recovery
    Full
    Smooth
    Curl
    Scalp
    Flourish®
    ColorKick®
    Correct
    Create

    NEW

    Strength & Shield Leave In Conditioner →

    Hair Repair Essentials →

  • Hair Quiz
  • Our Science
  • Blog
  • Professionals
In the Press Find a Salon

NEW

Strength & Shield Leave In Conditioner →

Hair Repair Essentials →

Login Shop all products
Search
Advanced Search
  • View Affiliate Profile
  • Login
  • Bag
Checkout
Your cart exceeds our maximum order allowance. Please contact Customer Care at 844-782-4247 or CustomerCare@VirtueLabs.com to complete this order.

Healthy Hair on Repeat

The key to sidestepping damage is maintaininghair’s strength, luster, and resilience. Don’t go a day without your healthy hair essentials. 

Reorder the Virtue products you can’t get enough of.

Hair Care

Recovery Shampoo

Recovery Shampoo

$18.00 - $78.00
Select Size
Recovery Shampoo $44.00
Select size:
full size 8oz
travel size 2oz
pro size 17oz
Add To Cart
Recovery Conditioner

Recovery Conditioner

$18.00 - $90.00
Select Size
Recovery Conditioner $44.00
Select size:
full size 6.7oz
travel size 2oz
pro size 17oz
Add To Cart
Full Shampoo

Full Shampoo

$18.00 - $78.00
Select Size
Full Shampoo $44.00
Select size:
full size 8oz
travel size 2oz
pro size 17oz
Add To Cart
Full Conditioner

Full Conditioner

$18.00 - $90.00
Select Size
Full Conditioner $44.00
Select size:
full size 6.7oz
travel size 2oz
pro size 17oz
Add To Cart
Smooth Shampoo

Smooth Shampoo

$18.00 - $78.00
Select Size
Smooth Shampoo $44.00
Select size:
full size 8oz
travel size 2oz
pro size 17oz
Add To Cart
Smooth Conditioner

Smooth Conditioner

$18.00 - $90.00
Select Size
Smooth Conditioner $44.00
Select size:
full size 6.7oz
travel size 2oz
pro size 17oz
Add To Cart
Scalp Remedy Shampoo

Scalp Remedy Shampoo

$44.00 - $78.00
Select Size
Scalp Remedy Shampoo $44.00
Select size:
full size 8oz
pro size 17oz
Add To Cart
Scalp Remedy Conditioner

Scalp Remedy Conditioner

$44.00 - $90.00
Select Size
Scalp Remedy Conditioner $44.00
Select size:
full size 6.7oz
pro size 17oz
Add To Cart
ColorKick® De-Brassing Shampoo

ColorKick® De-Brassing Shampoo

$46.00
Select Size
ColorKick® De-Brassing Shampoo $46.00
Select size:
full size 8oz
Add To Cart
Curl Shampoo

Curl Shampoo

$44.00 - $78.00
Select Size
Curl Shampoo $44.00
Select size:
full size 8oz
pro size 17oz
Add To Cart
Curl Conditioner

Curl Conditioner

$18.00 - $90.00
Select Size
Curl Conditioner $44.00
Select size:
full size 6.7oz
travel size 2oz
pro size 17oz
Add To Cart

Growth

Flourish Thicken & Thrive Kit

Flourish Thicken & Thrive Kit

$49.00
Add To Cart
Flourish Thickening Styling Treatment

Flourish Thickening Styling Treatment

$46.00
Select Size
Flourish Thickening Styling Treatment $46.00
Select size:
full size 4oz
Add To Cart
Flourish Density Booster

Flourish Density Booster

$30.00 - $50.00
Select Size
Flourish Density Booster $50.00
Select size:
full size 4oz
travel size 2oz
Add To Cart
Flourish Shampoo for Thinning Hair

Flourish Shampoo for Thinning Hair

$20.00 - $46.00
Select Size
Flourish Shampoo for Thinning Hair $46.00
Select size:
full size 8oz
travel size 2oz
Add To Cart
Flourish Conditioner for Thinning Hair

Flourish Conditioner for Thinning Hair

$20.00 - $46.00
Select Size
Flourish Conditioner for Thinning Hair $46.00
Select size:
full size 6.7oz
travel size 2oz
Add To Cart
Flourish Mask for Thinning Hair

Flourish Mask for Thinning Hair

$70.00
Select Size
Flourish Mask for Thinning Hair $70.00
Select size:
full size 5oz
Add To Cart
Flourish Brow Density Booster

Flourish Brow Density Booster

$80.00
Select Size
Flourish Brow Density Booster $80.00
Select size:
full size 0.14oz
Add To Cart
Hair Rejuvenation Treatment (Drug Free)

Hair Rejuvenation Treatment (Drug Free)

$65.00 - $126.00
Select Size
Hair Rejuvenation Treatment (Drug Free) $65.00
Select size:
1 Month
3 Month
Add To Cart
Hair Growth Treatment (Minoxidil 5%)

Hair Growth Treatment (Minoxidil 5%)

$134.00
Select Size
Hair Growth Treatment (Minoxidil 5%) $134.00
Select size:
3 Month
Add To Cart
Thicken & Hydrate Duo

Thicken & Hydrate Duo

Out of Stock
Women's 5% Minoxidil Foam

Women's 5% Minoxidil Foam

$30.00 - $58.00
Select Size
Women's 5% Minoxidil Foam $58.00
Select size:
full size 4oz
travel size 2oz
Add To Cart
MANTA® Healthy Hair Brush for Flourish®

MANTA® Healthy Hair Brush for Flourish®

$36.00
Select Size
MANTA® Healthy Hair Brush for Flourish® $36.00
Select size:
One Size
Add To Cart

Treatments

Healing Oil

Healing Oil

$26.00 - $46.00
Select Size
Healing Oil $46.00
Select size:
full size 1.7oz
travel size 0.65oz
Add To Cart
Overnight Scalp & Hair Elixir

Overnight Scalp & Hair Elixir

$60.00
Select Size
Overnight Scalp & Hair Elixir $60.00
Select size:
full size 1.7oz
Add To Cart
Damage Reverse Serum

Damage Reverse Serum

$60.00
Select Size
Damage Reverse Serum $60.00
Select size:
full size 1.7oz
Add To Cart
Restorative Treatment Mask

Restorative Treatment Mask

$16.00 - $70.00
Select Size
Restorative Treatment Mask $36.00
Select size:
full size 1.7oz
pro size 5oz
mini deluxe 0.5oz
Add To Cart
ColorKick® Illuminating Mask

ColorKick® Illuminating Mask

$70.00
Select Size
ColorKick® Illuminating Mask $70.00
Select size:
full size 5oz
Add To Cart
Virtue Refresh Purifying leave-in conditioner spray for detangling and lightweight hair hydration

Leave-In Conditioner

$34.00
Select Size
Leave-In Conditioner $34.00
Select size:
full size 5oz
Add To Cart
Un-Frizz Cream

Un-Frizz Cream

$22.00 - $44.00
Select Size
Un-Frizz Cream $44.00
Select size:
full size 4oz
travel size 2oz
Add To Cart

Stylers

Flourish Thickening Styling Treatment

Flourish Thickening Styling Treatment

$46.00
Select Size
Flourish Thickening Styling Treatment $46.00
Select size:
full size 4oz
Add To Cart
6-in-1 Styler

6-in-1 Styler

$20.00 - $38.00
Select Size
6-in-1 Styler $38.00
Select size:
full size 4oz
travel size 2oz
Add To Cart
Frizz Block™ Smoothing Spray

Frizz Block™ Smoothing Spray

$26.00 - $46.00
Select Size
Frizz Block™ Smoothing Spray $46.00
Select size:
full size 5oz
travel size 2oz
Add To Cart
Curl-Defining Whip

Curl-Defining Whip

$42.00
Select Size
Curl-Defining Whip $42.00
Select size:
full size 5.5oz
Add To Cart
Texturizing Spray

Texturizing Spray

$42.00
Select Size
Texturizing Spray $42.00
Select size:
full size 5oz
Add To Cart
Volumizing Mousse

Volumizing Mousse

Out of Stock
Volumizing Primer

Volumizing Primer

$40.00
Select Size
Volumizing Primer $40.00
Select size:
full size 5oz
Add To Cart

Scalp

Scalp Remedy Shampoo

Scalp Remedy Shampoo

$44.00 - $78.00
Select Size
Scalp Remedy Shampoo $44.00
Select size:
full size 8oz
pro size 17oz
Add To Cart
Scalp Remedy Conditioner

Scalp Remedy Conditioner

$44.00 - $90.00
Select Size
Scalp Remedy Conditioner $44.00
Select size:
full size 6.7oz
pro size 17oz
Add To Cart
Exfoliating Scalp Treatment

Exfoliating Scalp Treatment

$50.00
Select Size
Exfoliating Scalp Treatment $50.00
Select size:
full size 5oz
Add To Cart
Refresh Dry Shampoo

Refresh Dry Shampoo

$38.00
Select Size
Refresh Dry Shampoo $38.00
Select size:
full size 4.5oz
Add To Cart
Purifying Shampoo

Purifying Shampoo

Out of Stock

Curated Collections

Cleanse, Nourish & Style

Cleanse, Nourish & Style

$126.00 $107.00 (15% off)
Add To Cart
Travel Trio

Travel Trio

$62.00 $53.00 (15% off)
Add To Cart
Repair & Shine Duo

Repair & Shine Duo

$106.00 $90.00 (15% off)
Add To Cart
Cleanse, Nourish & Shine Trio

Cleanse, Nourish & Shine Trio

$134.00 $114.00 (15% off)
Add To Cart
Style & Shine Duo

Style & Shine Duo

$84.00 $72.00 (14% off)
Add To Cart
Full Shampoo & Conditioner Pro-Size Duo

Full Shampoo & Conditioner Pro-Size Duo

Out of Stock
Flourish Thicken & Thrive Kit

Flourish Thicken & Thrive Kit

$49.00
Add To Cart
Healthy Hair Starter Set

Healthy Hair Starter Set

Out of Stock
Smooth Fusion Duo

Smooth Fusion Duo

$90.00 $76.50 (15% off)
Add To Cart
Volume & Shine Kit

Volume & Shine Kit

$62.00 $52.70 (15% off)
Add To Cart
Recovery Shampoo & Conditioner Duo

Recovery Shampoo & Conditioner Duo

$88.00 $74.80 (15% off)
Add To Cart
Full Shampoo & Conditioner Duo

Full Shampoo & Conditioner Duo

$88.00 $74.80 (15% off)
Add To Cart
Healthy Hair Best Sellers Kit

Healthy Hair Best Sellers Kit

$172.00 $146.20 (15% off)
Add To Cart
Thicken & Hydrate Duo

Thicken & Hydrate Duo

Out of Stock
Smooth Shampoo & Conditioner  Duo

Smooth Shampoo & Conditioner Duo

$88.00 $74.80 (15% off)
Add To Cart
Curl Shampoo & Conditioner Duo

Curl Shampoo & Conditioner Duo

$88.00 $74.80 (15% off)
Add To Cart
Detox + Restore Duo

Detox + Restore Duo

Out of Stock
Get a Quote for

OUR BRAND IS FREE OF SULFATES, PARABENS, PHTHALATES, SYNTHETIC COLORS AND DYES. GLUTEN FREE. CRUELTY FREE.

Orders & Returns Virtue Product FAQ Where to Buy Contact Us
Blog Press Flourish Product FAQ Salon Professionals
English
Social
  • Terms of Service
  • Privacy Policy

© 2022 Virtue Labs LLC. All Rights Reserved.

Customer Support Orders & Returns Product FAQ Where to Buy Contact Us
Invite Friends In the News Salon Professionals Virtue Flourish
English
Social
  • Terms of Service
  • Privacy Policy

Virtue Labs LLC. All Rights Reserved.

<div data-content-type="row" data-appearance="full-bleed" data-enable-parallax="0" data-parallax-speed="0.5" data-background-images="{}" data-video-fallback-src="" data-element="main" style="justify-content: flex-start; display: flex; flex-direction: column; background-position: left top; background-size: cover; background-repeat: no-repeat; background-attachment: scroll; border-style: none; border-width: 1px; border-radius: 0px; margin: 0px; padding: 0px;"><div data-content-type="html" data-appearance="default" data-element="main" style="border-style: none; border-width: 1px; border-radius: 0px; display: none; margin: 0px; padding: 0px;">
Toggle Nav Virtue Labs
Support Orders & Returns Contact Us
Subscription
In the News Brand Ambassadors
Privacy Policy Terms of Use

© 2016 Virtue Labs. All Rights Reserved.

Instagram
Facebook
Twitter
Pinterest
YouTube
</div><div data-content-type="text" data-appearance="default" data-element="main" style="border-style: none; border-width: 1px; border-radius: 0px; margin: 0px; padding: 0px;"><p>
Customer Support Orders &amp; Returns Product FAQ Where to Buy Contact Us
Invite Friends In the News Salon Professionals Virtue Flourish
English
SOCIAL
  • Terms of Service
  • Privacy Policy

© 2021 Virtue Labs LLC. All Rights Reserved.

</p></div></div>

Signing in lets you easily and effectively manage your subscription.

Forgot Your Password?

Don’t have an account?

Create an Account

Signing in lets you easily and effectively manage your subscription.

Password Strength: No Password

Already have an account?

Sign In