Our Patented Technology +

Our PROOFis in our
SCIENCE.

Alpha Keratin 60ku® CLINICAL Alpha Keratins are large, spring-shaped proteins that reinforce the strength of your hair. Gamma Keratins are small globular keratins that provide flexibility. Together, they form a complex molecule with the ability to repair and nourish the scalp, providing fragile hair with the strength, elasticity, and flexibility that it needs to survive.

Ingredients +

Our Alpha and Gamma Keratin proteins plus:

Sodium Hyaluronate + Red Algae Extract: Provides a sheer “moisture shield” to thicken hair and keep the fibers supple

Rice-based Humectants: Provide lightweight hydration to the hair, plumping and smoothing the shaft without weighing hair down.

Biomimetic Signal Peptides: Nourish and calm the scalp to help create a healthy environment for hair growth

Scent +

A gentle, spa-like blend of aromatic herbs, bright citrus, clean flowers, and balancing woods, with basil and patchouli essential oils for scalp care and healthy hair.

How To Use +

Work a quarter-sized amount of shampoo into a lather between palms. Apply to wet hair and massage into scalp, starting at the nape of your neck, and work the lather through ends. Rinse thoroughly. For best results, follow with Flourish Conditioner for Thinning Hair.

Flourish Shampoo for Thinning Hair

Flourish Shampoo for Thinning Hair Reviews

OUR BRAND IS FREE OF SULFATES, PARABENS, PHTHALATES, SYNTHETIC COLORS AND DYES. GLUTEN FREE. CRUELTY FREE.

2026 Virtue Labs LLC. All Rights Reserved.