Full Shampoo
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Full Shampoo

  • $38.00
LIGHTWEIGHT HYDRATION
Volumizing Primer
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Full Size$36.00

Volumizing Primer

  • $36.00
UNIVERSAL HAIR PRIMER
Volumizing Mousse
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Full Size$36.00

Volumizing Mousse

  • $36.00
NEW!
Lifting Powder
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Full Size$34.00

Lifting Powder

  • $34.00
MAXIMUM VOLUME AT THE ROOT
Full Conditioner
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Full Conditioner

  • $40.00
LIGHTWEIGHT HYDRATION
Texturizing Spray
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Texturizing Spray

  • $36.00
TOUCHABLE, NON-STICKY FORMULA

Hair Care

Extraordinary shampoos and conditioners that rebuild and restore with each use. 

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Treatments

Reverse the damage with transformative treatments that heal, nourish, and repair
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The Virtue Diagnostic
Find Your Formula: Decode Your Hair