97%said hair looked smoother*
97%said hair looked healthier*
80%felt hair looked smoother and more hydrated**
*Consumer Perception Study of 51 women who used Smooth Shampoo and Conditioner and Un-Frizz Cream for 1 week (7 uses).
**Consumer Perception Study of 45 women who used Smooth Shampoo and Conditioner for 2 weeks (10 uses).
97%said hair looked smoother*
97%said hair looked healthier*
80%felt hair looked smoother and more hydrated**
*Consumer Perception Study of 51 women who used Smooth Shampoo and Conditioner and Un-Frizz Cream for 1 week (7 uses).
**Consumer Perception Study of 45 women who used Smooth Shampoo and Conditioner for 2 weeks (10 uses).
Virtue Labs Smooth Conditioner eliminates frizz with every wash. Formulated with our first-of-its-kind Alpha Keratin 60ku® protein; this conditioner acts as a powerful in-shower daily smoothing treatment for hair. It re-paves rough cuticles and reduces friction between each strand, tackling frizz at the source for haircare goes light years beyond basic cleansing. Color-safe, paraben-free, gluten-free.
*Consumer perception study results by a third-party lab on Smooth Shampoo, Conditioner & Un-Frizz regimen use.
All hair types, especially those with frizz-prone, wavy, or curly hair.
Work a quarter-size amount of conditioner between palms and apply to wet hair from mid-shaft to ends, leave it in for 1-2 minutes before rinsing thoroughly.
Pink Pomelo:A nutrient-rich citrus fruit full of vitamin A, C, B1, and zinc to give hair a shot of vitality.
Phospholipids:Derived from natural soybeans to help fight frizz and protect against humidity.
Gotu Kola:A multitasking Indian herb that promotes strength, smoothness, and luster.
In addition to claiming a patented, hair-transforming protein and proven-to-work ingredients, all Virtue® products are:
A restorative blend of herbs, fruit, and citrus, incorporating soothing lavender and fresh mint essential oils.
Smooth Conditioner
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Virtue Labs’ Smooth Conditioner is an intensely hydrating conditioner designed to deliver deep moisture to dry hair and tame frizz. Powered by Alpha Keratin 60ku®, this moisturizing conditioner restores your hair's natural strength while locking in essential hydration for long-lasting smoothness. Enriched with natural oils like coconut oil and argan oil, it softens hair, reduces breakage, and enhances shine, making it ideal for daily use. For best results, apply a generous amount to wet hair, focusing on the ends, and rinse thoroughly.