Virtue Shampoos & Conditioners

Packed with Alpha Keratin 60ku™ and all-natural ingredients, these shampoos & conditioners will transform your hair in just a few washes.

Recovery Shampoo
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Recovery Shampoo

  • Cleans | Replenishes | Nourishes
  • $38.00
REPAIRS DAMAGED HAIR
Recovery Conditioner
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Recovery Conditioner

  • Hydrates | Softens | Soothes
  • $40.00
REPAIRS DAMAGED HAIR
Smooth Shampoo
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Smooth Shampoo

  • Cleans | Softens | Shines
  • $38.00
ELIMINATES FRIZZ
Smooth Conditioner
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Smooth Conditioner

  • Hydrates | Silkens | De-Frizzes
  • $40.00
ELIMINATES FRIZZ
Full Shampoo
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Full Shampoo

  • Cleans | Nourishes | Volumizes
  • $38.00
LIGHTWEIGHT HYDRATION
Full Conditioner
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Full Conditioner

  • Conditions | Plumps | Revives Shine
  • $40.00
LIGHTWEIGHT HYDRATION