Curl-Defining Whip
9 out of 10 said hair was more moisturized, nourished, and looked smoother after 1 week
92% said hair was silkier, more hydrated, and less frizzy after 2 weeks
94% said they felt more confident to air dry to achieve their natural style after 2 weeks
*Consumer Perception Study of 52 women who used Curl-Defining Whip for 2 weeks.
9 out of 10 said hair was more moisturized, nourished, and looked smoother after 1 week
92% said hair was silkier, more hydrated, and less frizzy after 2 weeks
94% said they felt more confident to air dry to achieve their natural style after 2 weeks
*Consumer Perception Study of 52 women who used Curl-Defining Whip for 2 weeks.
Virtue® Curl-Defining Whip is a hydrating cream that delivers touchable hold, fights frizz, and amplifies curl formation. It provides lightweight definition for bouncy curls and waves without the crunchy, sticky after-feel. Our proprietary Alpha Keratin 60ku® not only repaves damaged cuticles and refills microscopic cracks in hair, it also protects against humidity, heat, and environmental damage.
*Consumer perception study results by a third-party lab.
Shake well. Turn can upside down and dispense a golf ball-size amount of product into palm. Distribute evenly through damp hair, scrunching from the bottom up. Twist individual curls for a more defined look. Air dry or diffuse dry on low speed.
Shea Butter
Hydrolyzed Adansonia Digitata Seed Oil (Baobab): Revitalizes damaged hair and protects against moisture loss and the drying elements
Chia Seed Extract: Helps provide antioxidant protection from environmental pollutants
In addition to claiming a patented, hair-transforming protein and proven-to-work ingredients, all Virtue® products are:
A luxurious blend of juicy kumquat, grapefruit, and peppery greens wrapped in warm driftwood notes to keep curls springy, shiny, and full of life.
Usitatissimum (Linseed) Seed Extract, Helianthus Annuus (Sunflower) Seed Oil, Hydrolyzed Adansonia Digitata Seed Oil, Salvia Hispanica Seed Extract, Glycerin, Behentrimonium Methosulfate,
Caprylyl Glycol, Cetyl Alcohol, Cocamidopropyl Betaine, Parfum (Fragrance), Ethylhexylglycerin, Cetrimonium Chloride, Dipentaerythrityl Hexa C5-9 Acid Esters, Butylene Glycol, Xylitol, Caprylic Acid,
Quaternium-95, Citric Acid, Propanediol, Phenoxyethanol, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Alpha-Isomethyl Ionone, Citral, Limonene, Linalool.
Curl-Defining Whip Reviews
Curl-Defining Whip
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