Curl Conditioner
Promises Kept.
Results Delivered.
Hair Healed.
94% said curls were bouncier after 1 week
92% said curls were more defined after 1 week
92% said hair was softer, shinier, and curls stayed bouncier after 2 weeks
*Consumer Perception Study of 50 women who used Curl Shampoo and Curl Conditioner for 2 weeks.
Biotech-born protein
MEETS powerful, plant-
based nutrients
In addition to claiming a patented, hair-transforming protein and proven-to-work ingredients, all Virtue® products are:
Jojoba OilProvides moisture and hydration to enhance shine and detangling
Ceratonia Siliqua GumLocks in moisture and helps define curls
Bean-Based PolymersFacilitate curl formation and definition
A luxurious blend of juicy kumquat, grapefruit, and peppery greens wrapped in warm driftwood notes.
About Our Fragrances
Virtue® products utilize functional fragrances—fragrances that contain essential oils, extracts, and aromatic ingredients that are dual-purpose. Our team works with three global fragrance houses and sees hundreds of samples until they land on the perfect fragrance for each platform.
Apply a generous amount of conditioner between palms and massage into hair, starting from the ends and working your way up toward the root. Distribute conditioner through hair using a wide-tooth comb. Leave on for 2–3 minutes. Rinse thoroughly.
Usage
Daily or as needed
Texture
A rich, hydrating, and creamy conditioner that locks in moisture.
